There’s a fierce rivalry between WPP and Omnicom (as you may have noticed) and the most visible stage for it in recent years has been the battle for creative awards, most notably at the Cannes International Festival of Creativity. Recently ...
Read More »Cannes jiggles media judging criteria following WPP complaint – but ignores DDB on block voting
Last year WPP’s Sir Martin Sorrell objected to the votes cast in the Cannes Lions media category; claiming that his company’s efforts had been conspired against by, er, conspirators – chiefly Omnicom it seems. Last year’s media jury was chaired ...
Read More »DDB targets China’s ‘senior rebels’ for VW Beetle
China has lots of old people (and lots of people all ages of course) so it’s a reasonable if unconventional tactic to target these senior citizens or ‘senior rebels’ as this new ad from DDB Guon China for Volkswagen sets ...
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