Media
-
Introducing The Media and Marketing podcast on MAA – Black Lives Matter
In the first Media and Marketing podcast on MAA journalist John Reynolds discusses Black Lives Matter and its impact on…
Read More » -
The Specialist Works buys hyper-local agency Pintarget
UK media independent The Specialist Works is buying hyper-local media and data business Pintarget. Pintarget, founded in 2016 by Charlie…
Read More » -
Man City football ruling creates a financial free-for-all for regimes playing the global PR game
Manchester City’s two-year ban from European competition, imposed by Uefa, has been overturned by the grand-sounding Swiss-based Court of Arbitration…
Read More » -
Goalie David James leads M&C Saatchi campaign against football ‘bet regret’
A TV ad ban for the gambling industry looms with a committee of MPs pushing for one and the return…
Read More » -
WFA’s new global sourcing board points procurement at value ahead of cost savings
The World Federation of Advertisers (WFA) has formed a Global sourcing Board that aims to drive a shift from savings…
Read More » -
R3: global new business tumbles in 2020 – WPP agencies best in creative
Covid-19 has driven down new business globally in 2020 with global marketing consultancy R3 Worldwide estimating creative and media moves…
Read More » -
Mirror owner Reach axes 550 – will we end up with just two mass market publishers in the UK?
The UK’s Daily Mirror newspaper has survived a lot of things – even the noxious Robert Maxwell (whose shade still…
Read More » -
Is Sorrell right to damn (gin-soaked) public relations?
Sir Martin Sorrell (below) seems to have made a new brigade of enemies by branding PR as, inter alia, defined…
Read More » -
Coronavirus creativity: Durex, Rankin celebrates NHS
Durex calls itself a “sexual wellbeing” brand these days and it’s been trying hard to persuade us that Coronavirus is…
Read More »