Media
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Economist sticks to its guns in a changing world
The Economist, the famous British behinds-the-news paper that (one suspects) more people say they read than actually do is still…
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More National Lottery troubles as Allwyn pauses Leo Burnett
Czech-based firm Allwyn has hardly been an unbridled success since it took over the UK National Lottery from Camelot with…
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Top digital business sectors nailing marketing strategies: key lessons for success
In today’s fast-evolving digital landscape, businesses across various industries are leveraging innovative marketing strategies to connect with their audiences, grow…
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UK government unhealthy food ban in disarray
The UK government’s move to ban advertising before 9pm (and anywhere online) for so-called less healthy foods (high fat, salt…
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Barker moves up to take people officer hot seat at WPP
WPP has promoted Marie-Claire Barker to global chief people officer, replacing Lindsay Pattison who stepped down after 16 years with…
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Anomaly makes media magic for Amazon Ads
Amazon is hard on the heels of Apple when it comes to using ads to make a tech behemoth more…
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Karst and Skelton launch new OOH media agency contender Silverflow
There’s a new international Out of Home media agency launching into a market currently dominated by Talon and billups, Silverflow…
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Wren stays on at Omnicom to oversee IPG merger – at $1 a year
Omnicom boss John Wren has signed a new contract – at a bargain basement $1 a year – to stay…
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WPP merges Grey into Ogilvy – another one bites the dust
And then there were three (big) WPP ad brands: Ogilvy, VML and WPP Media. Not that long ago the line-up…
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