Finance

More network shuffling at WPP, this time it’s digital network Possible (already described as a Wunderman Thompson company) merging with Wunderman Thompson – only in Seattle at this stage although it looks like the two are joining forces officially in ...

AMS Media, one of the stalwarts of the UK’s still-surviving media independent sector, has lured two former MediaCom execs to helm its new office in Leeds. MediaCom Leeds founding director Steve Empson and investment director James Whitehead (fourth and second ...

Google says it removed 2.3 billion bad ads in 2018, nearly one billion fewer than it did in 2017 – which may suggest that its ad policies are working, although it still, um, seems a lot. More pertinently perhaps it ...

It’s not new news that marketers are shifting adspend from classic billboards to digital Out of Home inventory, but the market will hit an important point of inflection in 2019. This year, global adspend on classic Out of Home is ...

Not before time the ASA has banned a Sky Bet ad featuring Jeff Stelling, the presenter of Sky’s Soccer Saturday programme. Sky sold Sky Bet for an eye-watering £3.4bn last year, but most viewers probably think it’s still part of ...

Michael Farmer has just published the third edition of his invaluable Madison Avenue Manslaughter, surely the best analysis of the recent history of advertising and its agencies and guide to what to try to do next. We’ll have more from ...

Recently relisted Out of Home media owner Ocean Outdoor has made its first foray into continental Europe, buying Ngage Media and Interbest in the Netherlands. The two acquired companies operate substantial large format full motion city centre and roadside advertising ...

Talon, the UK’s biggest independent Out of Home agency, has bought the OOH business of Grandesign, the US’ second-largest independent in the sector. Grandesign’s traditional offices in San Diego, Denver, St. Louis, Los Angeles and Atlanta will take the Talon ...

Ford Motor Company has joined the trend to in-housing with the appointment of Unlimited Group to handle dealer marketing support for all UK dealers with a new on-site agency at its head office. The new team will drive innovation and ...