Finance

Maurice Levy in lockdown

Here’s Maurice Levy in lockdown, telling The Drum’s Stephen Lepitak about working from home, his brief spell seconded (it seems) to WeWork and working with his successor as Publicis Groupe CEO Arthur Sadoun. No chateau by the sea for Maurice ...

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Anxious WFH adland turns to tippling

A Fishbowl US survey, reported in Agency Spy, shows that advertising and marketing people lead the field when it comes to drinking at home while at “work” in these WFH days – an impressive 49.14%. For once lawyers are beaten ...

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Publicis Groupe fights Covid-19 downturn with money back ‘The Pact’ offer

The ever-ingenious Arthur Sadoun at Publicis has produced a new wheeze for these straightened times: money back for clients if Publicis doesn’t deliver “guaranteed outcomes” via its new The Pact service for mid-sized clients. Mid-sized being a prety wide definition: ...

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Seifert’s exit leaves question marks over WPP’s Ogilvy

WPP CEO Mark Read has (another) big decision to make – who’s going to succeed John Seifert as worldwide CEO and chairman of Ogilvy? And what kind of agency will it be? Seifert (above) has spent a scarcely believable (by ...

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UK is star performer for Omnicom in Q1 – but that was (pre-virus) then

Quite how meaningful first quarter results are from the big ad holding companies is open to debate: Omnicom follows US rival Interpublic with a broadly flat Q1, impacted by the arrival of Coronavirus in March. Worldwide revenue was down 1.8 ...

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