Agencies

After years of relative stasis the guard is finally changing at the top of the ad holding companies. Interpublic, helmed by Michael Roth since 2005, has appointed Philippe Krakowsky to the newly-created post of COO, a pretty clear sign that ...

Forgotten that Wrangler jeans – the long-time rival to Levi’s – still existed but it does and it’s going global with new AOR Mother New York. And there’s no pussy-footing around, it’s about the cowboy/girl in all of us. ‘Wear ...

Omnicom’s We Are Unlimited agency, the one set up to handle McDonald’s in the US, is laying off people according to Adweek even though it’s now open for other business too and a DDB team also in Chicago has won ...

Liz Richardson is managing partner at behavioural communications agency HeyHuman. Desert Island Ads Like any true experiential marketer, I want my desert island to be teeming with interesting brand activations. I’m not going to settle for traditional, stale sampling campaigns, ...

Ford’s new ‘Built Ford Proud’ campaign in the US gathers pace, with this new effort by Wieden+Kennedy New York for the Ford Explorer. This time it’s trying to tell us that huge SUVs are good at family tasks as well ...

Paul Frampton, the former CEO of Havas Media Group UK, has returned to the industry as President of Europe at Control v. Exposed, a US-based digital media start-up that is launching in the UK. Frampton described Control v. Exposed (CvE) ...

Online payments firm Klarna – ‘buy now, pay later’ – has succumbed to the invasion of Instagramers with a new campaign from 72andSunny Amsterdam featuring one Celeste Barber. It’s a series, here’s one. This is funnier. Klarna CMO David Sandstrom ...

Why don’t the French win more gongs at Cannes? It’s ‘their’ festival after all. Here’s Rosapark for natural gas company GRDF, riffing on the way the world’s self-style elite manufacture waste in their quest to save the planet – all ...

Here’s an interesting notion from Ford, Spotify and Brazilian newspaper Estadão: Ford’s ST Edge SUV is sponsoring Spotify’s first news feed with content from a bespoke team at the newspaper released when the newspaper is published. Dealmaker is WPP and ...