Agencies

America’s CIA intelligence agency has rebranded and, as with all such “improvements” to venerable institutions, controversy has sparked. Here are the old and new versions (guess which one is which.) Creative Bloq There’s already a mystery over who designed it, ...

BCF (Boating Camping and Fishing online store) in Australia don’t shirk trouble in their ads and the latest – from Accenture-owned The Monkeys – has caused a predictable storm as it shows one of the happy campers, holidaying in Australia ...

Most people will recall Leagas Delaney’s celebrated print work for Timberland but here’s another interesting one from the 40-year old agency, from 2011. There could be a category in advertising ‘best use of a bear,’ thinking of Canal+ and John ...

No Christmas ad from Ikea this year, but instead there’s a New Year campaign from Mother to promote Ikea’s sustainability credentials; in particular the new Buy Back scheme, where you can take back unwanted Ikea furniture in return for a ...

The i newspaper writes that “professional BBC bashers are acting against the public interest” and, looking at this glorious promotional film from BBC Creative, who could argue? It’s a celebration of all that the BBC has to offer and includes ...

Mother’s first work for recipe box Gousto focuses on the variety of meals on its menu, addressing the most frequent complaint about these home delivery services — that they get repetitive after a while. The message is communicated with energy ...

Put away those Chelsea tractors and get down with the real men (and, no doubt, women and others) with a new Ford F-150 truck. Ford’s biggest seller obviously strikes a chord for those with the pioneer spirit – in this ...

Is this an augury for 2021? As the business world struggles to get back to something like normal in the second wave of the pandemic, Sir Martin Sorrell’s S4 Capital is one of the first out of the blocks, announcing ...

2020 has seen a spate of new agency start-ups but how many will succeed, even survive? MAA’s late business partner Paul Simons had this to say on a similar wave back in 2014. Is new business getting harder for start-ups? ...