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Advertisers
Brand lessons from Taylor Swift?
Brands are busily trying to row in on Taylor Swift’s ‘The Tortured Poets Society’ mega-seller, mostly with pathetic bits of…
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Advertisers
It’s set to be a funny old year in adland – Cheetos grasps the humour nettle
Is 2024 going to be year of humour in ads? Cannes has introduced a humour category and, as Emma Hall…
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Advertisers
Now it’s time to wave goodbye to CP+B as it becomes plain Crispin
Famous agencies come now and then, and they certainly go. Recently we’ve waved goodbye to the likes of JWT, Wunderman,…
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Advertisers
Ad growth expectations slowing says IPA Bellwether report
At best the UK economy has been three steps forward and two back for what seems like an eternity now…
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Advertisers
‘AI is never for us’ is Dove’s bold promise as it celebrates 20 years of ground-breaking campaign
Dove is promising never to use A1-generated women in its ‘Real Beauty’ ads in campaign by Brazil agency Soko to…
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Advertisers
WPP sees rise in whistleblower complaints
WPP received 64% more complaints to its whistleblower helpline in 2023 against 2022 (up to 612 from 372.) Most complaints…
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Advertisers
Who will win the UK’s creative agency billings crown?
It’s nearly time for Nielsen/Campaign to reveal the UK’s top creative and media agencies by billings in 2023 and, while…
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Agencies
Publicis in London goes back to being – Publicis
Publicis Groupe may be carrying all before it – biggest ad holding company by market value (by miles), second biggest…
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Advertisers
Coke’s Powerade launches Olympic blitz with mental health spin
It’s Olympics year once again and the world’s biggest brands are gearing up to say something different (they’ve said quite…
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