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Havas tries to redefine “new” purpose in global study
Havas has been puzzling about people and brands for 15 years now with its Meaningful Brands Report and the latest…
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Sunday Times Rich List is back as Fleet Street embroiled once again in phone hacking row
The Sunday Times is celebrating its 35th Rich List survey this weekend – one of the more depressing annual reads…
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John Lewis goes to Saatchi & Saatchi
Saatchi & Saatchi has won John Lewis Partnership, including the eponymous retailer, supermarket Waitrose and John Lewis Financial Services. Saatchi…
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Big British companies are trashing their reputation on inflation – will Sunak sort them?
What should be an interesting encounter is set to take place tomorrow between British prime minister Rishi Sunak and the…
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Amy Matthews from Hearts & Science picks her Desert Island ‘mental health’ Ads
Amy Matthews is chief experience officer at Hearts & Science. Desert Island Ads We’re seeing more brands bring mental health…
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MAA Ad of the Week: Harry’s from The Or – a beacon in a depressing over-stuffed ad wasteland
Channel 4’s Mad Women this week harked back to the days when “the ads were more popular than the programmes.”…
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Leo Burnett celebrates another great British tradition – McNuggets
Remember Super Size Me, Morgan Spurlock’s documentary about the perils of living on McDonald’s for a month? Pouring ordure on…
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SlimFast goes for brave new market position with Mother
We all know (or maybe, now, knew) what SlimFast is but it’s morphing into something that goes “beyond weight loss…
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Publicis Media wins trophy LVMH US media account
Luxury goods sales have defied gravity through the various economic upheavals that have afflicted the world over the past two…
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