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MSQ launches global production service M3 Labs
Production used to be the agency department in the back room, beavering away while the creatives were front of house.…
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Seamus Brennan: why the arrival of Tubi in the UK marks next wave of AVOD
There’s no doubt that the UK streaming landscape is not only evolving but evolving fast. Following the launch of Amazon’s…
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Cannes Takeaways: Jason Cobbold – is the festival becoming a bad ad for advertising?
With its imposing Hotel de Ville, its art deco landmarks, the Majestic and Martinez, and the grand old Carlton, Cannes…
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Tesco steals a march in retail media with GroupM tie-up
WPP’s GroupM is strengthening its relationship with Tesco’s Media and Insight Platform to boost the retailer’s burgeoning retail media offer.…
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London’s Playmaker rebrands in OBE international network
London-based Playmaker Experiential is rebranding as OBE. Playmaker was bought last year by experiential agency network OBE Worldwide following just…
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Atomic wins upscale estate agent Hamptons
Posh UK estate agent Hamptons, with a network of over 90 plus branches throughout London and the south, has appointed…
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System1 names top-scoring UK Euros ads (at half-time)
The Euros are only half way through but System1 is quick off the mark, as ever, with its tally of…
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Buoyant VCCP hires five new creatives
VCCP London is clearly anticipating a bright present and future with five new creative hires. New talent joining the agency…
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Amy Naughton: why organic matters in performance marketing
Whenever there’s an economic downturn or a brand isn’t performing as well as it needs to in order to hit…
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