Paul Simons

Paul joined Cadbury-Schweppes in brand management and then moved to United Biscuits. He switched to advertising in his late 20s, at Cogent Elliott and then Gold Greenlees Trott. He founded Simons Palmer Denton Clemmow & Johnson in the late 80s, one of the leading creative agencies of the 90s. Simons Palmer then merged with TBWA to create a top ten agency. Paul then joined O&M as chairman & CEO of the UK group. After three years he left to create a new AIM-quoted advertising group Cagney Plc. He is now a consultant to a number of client companies. Paul also shares his thoughts on his blog. Visit Paul Simons Blog.

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Paul SimonsMay 13, 2014
349

Paul Simons: Omnicom/Publicis shows us that mergers are really takeovers by another name

John Wren, CEO of Omnicom, has sworn never again to attempt a merger of equal partners in the wake of…
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Paul SimonsApril 3, 2014
301

What’s in a brand name? Billions of dollars if it happens to include a rather famous Apple

What do apples and goldfish have in common? Big money. I went to the Royal Albert Hall (London) last night…
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Paul SimonsApril 1, 2014
1,550

Paul Simons: why Virgin’s global advertising review puts 20 years of brand-building at risk

What lies behind the Virgin Atlantic creative review? Virgin Atlantic have announced they’re going to conduct a global creative review…
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Paul SimonsFebruary 9, 2014
683

Will Ryanair’s leopard-changing-its-spots act help it to fight Easyjet in the European short-haul market?

So this is Ryanair’s brave new world Ryanair is running new advertising in the UK flagging its new, cuddly brand…
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Paul SimonsJanuary 29, 2014
321

Facebook’s tenth birthday is worth celebrating – but will things look quite so rosy in another ten years’ time?

As we approach February 2014 we can look forward to a big birthday party at Facebook as they celebrate their…
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Paul SimonsJanuary 27, 2014
1,264

Trevor Beattie tops the pops in Sunday Times ad influencers list – but where’s John Hegarty?

In yesterday’s Sunday Times there was a pull-out section in association with Debrett’s. It listed Britain’s 500 most influential people…
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Paul SimonsJanuary 24, 2014
1 790

The UK’s most-unloved retailer WH Smith: rip off the customers so long as it keeps the shareholders happy

Exactly one year ago I wrote a piece about how WH Smith rips off travellers with their monopoly in airports,…
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Paul SimonsJanuary 16, 2014
450

Why M&C Saatchi is still a work in progress

M&C Saatchi in London is going through a painful time with the loss of Dixons to AMV, worth around £50m…
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Paul SimonsJanuary 9, 2014
1 397

Here’s one for Channel 4: a new TV series to find the creative supremo to spark a new wave of UK agencies

My prediction for 2014 in the world of advertising is we will see a few start-ups shake up the UK…
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