Author Archives: Matt Williams

Matt Williams
Matt Williams is head of content at Partners Andrews Aldridge.

Matt Williams: tweeters track world’s most terrible ad

I have no idea why anyone follows me on Twitter. While I promise lots of controversial opinions on the advertising industry, my daily dose of 140 characters mainly consists of moaning about First Great Western trains, Reading Football Club, or ...

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Matt Williams: it’s not life or death, it’s only advertising

Last week, the deputy editor of Campaign magazine went freelance after more than a decade working at owner Haymarket. As well as being a good drinking companion, he was also a very helpful mentor during my stint working on the ...

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