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Ad Tech
George Parker: let’s hear it for Bob Hoffman’s Adscam
AdScam… The Blog… The Book… Readers of More About Advertising may or may not know that I have written a…
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Ad Tech
George Parker: what do you know about Howard Gossage?
Just the other day I did a post on AdScam, my supremely popular blog… He said modestly, in the category…
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Advertisers
George Parker: everything is screwed… yes, everything.
Here in the US, with the overthrowing of Roe V Wade by the Fascist Supreme Court, many agencies and holding…
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Advertisers
George Parker: welcome to the metaverse… now, go home
Metaverse mania continues to take over the ad biz. Every one of the ad trades (I do not include MAA…
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Advertisers
Adscam’s George Parker: for whom the Dell tolls
I must say, I nearly choked on my breakfast beer when I read that Dell is putting Yara Shahidi, the…
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Advertisers
George Parker: playing by the bizarre rules of the world’s biggest advertiser
So, Procter & Gamble has regained the lead over Amazon as the world’s biggest advertiser, spending $11.5 billion on global…
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Advertisers
Adscam’s George Parker: new-style advertising, same old identity crisis
Advertising’s been berry, berry good to me. Having worked for virtually every ad agency in Christendom on both sides of…
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Advertisers
George Parker: Judy… Judy… Judy…
Judy Wald died in New York on February 12th. She was 96. O.K. I know that many of you will…
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Advertisers
George Parker: that’s the trouble with celebrities in ads – not enough Kate Moss
The recent brouhaha about the Bruce Springsteen Jeep Super Bowl Spot should be a warning to agencies and clients that…
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