-
Advertisers
Virgin Media O2 launches two big new campaigns on the same day
Agency VCCP has been kept busy by Virgin Media O2. Today there are two big new campaign launches, both of…
Read More » -
Advertisers
Death becomes him: making the inevitable easier to deal with
Death is a difficult subject but as we all have to face it, we might as well embrace it. This…
Read More » -
Agencies
Sorrell praises rivals, calls out the AI hype, and admits S4 shortcomings
S4 Capital boss Martin Sorrell might not be the industry titan he once was, but he still has an interesting…
Read More » -
News
Havas London takes ‘immersive’ to new depths for Refugease charity
Summer weather means that dangerous migrant boat crossings are reaching their peak on the English Channel, and Havas London has…
Read More » -
Advertisers
ISBA appoints P&G’s Taide Guajardo as new vice president
Taide Guajardo, the brand senior VP Europe at Procter & Gamble, has signed up to become a VP at ISBA.…
Read More » -
Advertisers
For Dove, ‘Beauty never gets old’ but the ideas aren’t always so fresh
Why do older women have to be batty and eccentric to be deemed worthy of our attention? This campaign for…
Read More » -
Advertisers
McCann London and Xbox use 3D printing to make gaming accessible
The “adaptive joystick” is a new made-to-measure Xbox device that uses 3D printing to help make gaming accessible to players…
Read More » -
Analysis
Taylor Swift’s ERA’s tour is a masterclass in personalisation
As Taylor Swift’s Era’s tour returns to London, marketers can learn a lot from her use of personalisation and audience…
Read More » -
Advertisers
John West flexes its muscles in Havas’ Paralympics campaign
The Paris 2024 Paralympic Games start next week, and brand partnerships of all kinds are making themselves known. Here we…
Read More »