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Ad revenues grow at a ‘surprising’ rate as ‘digital is eating the world,’ says GroupM
UK ad revenues across all media are showing 35.7% growth for 2021, according to GroupM’s annual end-of-year forecast. The UK…
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BBC’s Christmas film subtly shows just how much it matters
The BBC, which is permanently under fire from the government (and half of Twitter), has responded to its critics with…
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French retailer PicWicToys gives Santa leathers and tattoos
The reindeer are crowded round a phone box trying to get Santa to pick up, but he’s busy causing havoc…
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ITV celebs admit ‘It’s been a year’ in Uncommon’s Christmas bid to get Britain talking
ITV and Uncommon’s “Britain Get Talking” campaign hits just the right note for Christmas, with this humorous film from Motherland…
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DDB’s Alex Hesz joins Dentsu in global chief strategy role
Dentsu global CEO Wendy Clark has gone back to her former employer DDB to poach a new global chief strategy…
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Trapped: Waitrose ‘Snowed In’ Christmas ad takes a real life twist
The Tan Hill Inn is Britain’s highest pub, and the location for adam&eveDDB’s 2017 “Snowed In” Christmas spot, in which…
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VCCP’s first work for Honda brings us wheelies in the desert
Honda’s “Power of Dreams” line has had many iterations, and the latest — a pan European effort from VCCP —…
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MAA Ad of the Week: Apple’s ‘Saving Simon’
We are definitely reaching saturation point with the Christmas ads, but it’s a testament to the power of Apple’s advertising…
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Apple’s ‘Saving Simon’ star tries to hold on to the Christmas spirit all year round
This three-minute Christmas epic is good enough to keep you watching, and has a couple of rewarding twists at the…
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