London agency Who Wot Why has won a US brief, fast delivery grocery service JOKR in New York. WWW won the business in a three-way pitch.
JOKR delivers a range of grocery products from local warehouses within 15 minutes of an order being placed via smartphone app. Founded by ecommerce pioneer Ralf Wenzel – also behind Foodpanda – JOKR launched in April and is now live in seven countries, nine cities, with 100 delivery hubs.
JOKR co-founder Tyler Trerotola says: “This new campaign neatly sums up exactly what we’re all about. JOKR’s proposition – super-fast, always-there delivery of the groceries people want and need – is all about giving shoppers the freedom to be spontaneous. Something people want more than ever after the past 18 months.”
