Adam&eveDDB explores new heights for PlayStation

In a time like this every agency needs a client who actually does well out of lockdowns and the like, such as PlayStation.

And adam&eveDDB has certainly repaid the compliment with some outstanding launch ads. Here’s another, this time featuring intrepid explorers.

A&E has taken gaming ads to a different level.

MAA creative scale: 8.5 (well it can’t be a 9 every time.)

You May Also Like

About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.