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Clovehitch provides rousing homecoming for Falls City Beer

When you consider some of the atrocities committed in the name of beer advertising this is a more than creditable effort for Falls City Beer, a craft offering from Louisville Kentucky.

From Clovehitch Productions, all two of them (in this case.)

Less can be more, as they say: a likeable beer ad.

MAA creative scale: 7.5.

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