Campaign reckons McCann is about to land food delivery pioneer Just Eat against tough competition from Anomaly, Mother and Chime.
Chime, which is mainly a sports marketing business is a surprise on the list but it also owns VCCP which handles Domino’s Pizza, so a bit of fancy footwork there.
Just Eat is based in the UK but operates in 13 countries in total. But expansion has taken its toll with its shares dropping 25 per cent this year on disappointing performance with one shareholder, Cat Rock, demanding board changes.
For all that the win caps a good year for McCann which is performing better in the UK than it has for years.
Karmarama was Just Eat’s last UK agency.
