Adam&eve hits the right tangy Xmas note for Waitrose

Adam&eveDDB is good at introducing some tabasco sauce into the syrupy recipe of Christmas ads – remember Harvey Nichols’ ‘Sorry I spent it on myself’ – and it’s done so again with these two new confections for Waitrose.

Spot on, clear strategy and nice execution.

MAA creative scale: 9.

You May Also Like

About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.