IKEA turns up the volume in new Buzzman campaign

We noted yesterday IKEA’s unerring taste in creative agencies and Parian hotshots Buzzman are back on the case, inviting us to “make room for encounters/life.”

This time it’s a pesky mademoiselle trying to pull the bloke downstairs by making a noise – sort of.

Makes you watch. Although you suspect he’d have done something unpleasant to her – or moved – first.

MAA creative scale: 8.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

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