Samsung drops the ball in phone safety ad blitz

Talk about shutting the stable door after the horse has bolted…

Samsung blitzed the Oscars ceremony (you know, the one where they gave the Best Film to the wrong film initially*) with a series of ads purporting to show how its phones are tested to distraction. Without mentioning once that its last one, the Galaxy Note 7, caught fire.

Samsung’s on a bad run with serious corruption charges being levelled in South Korea. Are these tech giants getting too big for their own boots?

MAA creative scale: 3.

*It was giant accountancy firm PricewaterhouseCooper’s fault it seems. Well what do you expect?

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