General Mills’ Fiber One breakfast cereal aims to keep you regular, as all good breakfast cereals do.
So Saatchi & Saatchi New York has produced a gruesome drama about the alternative, drawing (probably) on Charles Saatchi’s celebrated ‘pregnant man’ poster for the Health Education Council.
Wonder what he makes of this ‘homage, if such it be, given that he and brother Maurice were unceremoniously booted out of S&S by ungrateful shareholders.
But it’s a clever ad from Saatchi New York.
MAA creative scale (Saatchi New York): 7. Charles Saatchi 9.5 (always felt it should been ‘you who got pregnant’).