WPP-owned brand agency The Partners, has appointed Peter Henshaw (left) from InVentive Europe as a creative director to lead the the agency’s Health Team.
The Partners’ global health clients include Novo Nordisk, AstraZeneca and The International Aids Society.
Henshaw has advised government departments, pharmaceutical companies and the food and drinks industry on healthcare communications. Client work includes including Johnson & Johnson, Boehringer Ingelheim, Novo Nordisk, Roche and Pfizer.
Henshaw says: “Over the past 30 years The Partners have created a phenomenal reputation for creative and strategic excellence. That is the foundation from which the Partners Health has been built. We have a joint ambition in setting a new standard of creativity in health.”