Zoku launches new-style hotels aimed at creatives

Well it is, sort of – although I don’t think you need to flash a yellow pencil to get a room.

In fact you get a Zoku Loft, which is based around living/working space not just the bed.

As such Zoku reckons it’s perfect for creative-minded folk who find conventional hotel rooms or even suites limiting. There’s a bed too of course, if that’s on your mind.

The first one opens in Amsterdam in the autumn with others to follow in Paris, London and Berlin.

Sounds a great idea. Brand, film and graphic identity by Amsterdam agency We Are Pi.

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