72andSunny turns up the heat for Carl’s Jr.

This one comes courtesy of Adweek via my friend George Parker who has renamed the comestible in this Carl’s Junior ad the ‘Fellatio Burger.’

Put that man in charge of rebranding McDonald’s!

So back in 2006 we had Paris Hilton giving the second most famous performance of her glittering career for some burger or other.

And now agency 72andSunny has enlisted Sports Illustrated star Hannah Ferguson (is she a chess player perhaps?) to gyrate for Carl’s’ Texas Burger – with a cameo appearance from Ms Hilton (Paris/Texas, ged it?).

Deplorable stuff, I’m sure you’ll agree.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

One comment

  1. So… How many times do you have to beat this poor old dead fucking donkey, before it drops dead?