coca-cola
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Big win for IPG as UM scoops Coke US media
Interpublic, which has been struggling with its media business outside the US, has just received a big boost in the…
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Ogilvy muscles in on Coca-Cola media pitch
Coca-Cola is looking in at least one new direction in its current global media review, adding Ogilvy & Mather to…
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W+K HQ produces Disney-style winner for Coke
Wieden+Kennedy HQ in Portland seems to have recovered its best form after a period where every winner – and there…
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Another media poser for Publicis as Coke reviews $400m US media account
Coca-Cola is reviewing its $400m US media account according to Ad Age. The business has been with Publicis Groupe’s Starcom…
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Ogilvy Paris steps up Coke 100th marketing blitz
Ogilvy Paris is going to town for Coca-Cola’s 100th birthday celebrations of its icooic curvy bottle and it’s enlisted ‘surrealist’…
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Coke celebrates bottle’s 100th with global adfest
Coca-Cola’s iconic bottle is 100 years old this year (what did Coke come in before?) and it’s celebrating with a…
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W+K’s happy solution to Coke’s #MakeItHappy
We wondered about this Super Bowl spot – Coca-Cola trying to rid the internet of hate with #MakeItHappy, courtesy of…
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Now Coca-Cola’s going to clean up the internet – with a little help from W+K and the Super Bowl
Wieden+Kennedy is famous for its Super Bowl blockbusters – in recent years Chrysler’s ‘Imported From Detroit’ campaign – and it’s…
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Coke’s London Eye logo coup dominates London – what a terrible marketing idea
There’s much fuss in the capital at Coca-Cola’s sponsorship of the iconic London Eye ferris wheel, effectively transmitting a bloody…
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