By Stephen Foster on May 17, 2013
***A happy man tonight will be Sir Martin Sorrell, boss of WPP. He’s seen Omnicom slashing jobs at BBDO, after Interpublic’s McCann the world’s biggest agency network, following the loss of $300m Gillette to WPP’s Grey. More than that, he’ll see Omnicom boss John Wren’s reliance on his three big creative agency networks – BBDO, [...]
Posted in Agencies, Clients, Creative, Finance, Media, News | Tagged bbh, chevrolet, Gillette, goodby silverstein, mccann, neogama, New York, omnicom, Patrick Lafferty, presenters, radio4, Sarah Montague, Sir Martin Sorrell, today programme, WPP
By Angie Dean on May 14, 2013
Digital agency LBi has won the assignment to revamp number one footcare company Scholl’s website. LBi, which won the business after a pitch, will start its website work in Italy. This will be supported by by social media activity and online PR to boost traffic to the website. Scholl global digital manager Ankita Sayal says: [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged digital account, digitas, lbi, publicis groupe, scholl, website win, WPP
By Stephen Foster on May 10, 2013
WPP has a pricey apartment in a Gramercy Park, New York development, which has provided a few laughs for my colleague George Parker of Adscam fame over the years. Evidently George isn’t the only one with a sense of humour as it’s also the name (Gramercy Park Studios actually) of its new London-based ‘post-conceptualisation and [...]
Posted in Agencies, Analysis, Creative, Finance, Media, News | Tagged Ben Raven, blue hive, craft, deliver, gramercy park studios, hogarth, in-house commercials and online production, new york apartment, plush films, Sir Martin Sorrell, tag, WPP
By George Parker on May 7, 2013
There’s always been a perception in the business world that advertising agencies have an unlimited license to print money. Back in the glory days of the sixties and seventies, this was accepted, because most agencies, in collusion with the avaricious marketing directors of their respective clients, were all playing the same game. Let’s do lunch, [...]
Posted in Agencies, Analysis, Clients, Creative, Finance | Tagged american express, big dumb holding companies, confessions of a mad man, general electric, George Parker, Jack Welch, madison avenue, WPP
By Stephen Foster on May 2, 2013
RKCR/Y&R in London has hired Mick Mahoney from Havas Worldwide (formerly Euro RSCG) as its new executive creative director. Mahoney (pictured centre) replaces Toby Talbot who left to return to New Zealand. Mahoney is an industry veteran, having worked at CDP, Lowe Howard-Spink (where he won a Grand Prix for Stella Artois), Simons Palmer and [...]
Posted in Agencies, Clients, Creative, News | Tagged Euro RSCG, executive creative director, havas worldwide, Mark Roalfe, Mick Mahoney, rkcr/y&r, WPP
By Stephen Foster on April 26, 2013
He’s a veritable babbling (or burbling) brook that Martin Sorrell. This morning he was on the airwaves again; promoting (or defending) WPP’s first quarter results and referring inter-alia to a world economy with a ‘corrugated’ bottom, bumps here and there presumably. But at least he didn’t replicated last year’s howler when he said that paying [...]
Posted in Agencies, Analysis, Creative, Finance, Media, News, PR, Research | Tagged advertising, akqa, digital, Hill & Knowlton, market research, PR, publicis groupe, Q1 2013 results, Sir Martin Sorrell, WPP
By Stephen Foster on April 26, 2013
First up Huntsworth boss Lord Chadlington (Peter Gummer as was) says he wanted to buy leading Chinese PR firm Blue Focus. But now BF, led by Oscar Zhao (left), has, in effect, turned the tables by buying 19.8 per cent of Chadlington’s firm for £36.5m, valuing it at a lofty £180m. This deal has a [...]
Posted in Agencies, Clients, Finance, Politics, PR | Tagged aegis, asia, blue focus, China, deal, dentsu, hunstworth, Lord Chadlington, omnicom, PR, publicis groupe, WPP
By Stephen Foster on April 24, 2013
Do you remember those cheesy old compilation records? “The best tracks from a boy band you’ll never hear from again – ever”? Well 2013 in adland may defy even the wit of music biz copywriters if it carries on like this. Can you think of a really good ad, a real show-stopper? God knows what [...]
Posted in Agencies, Analysis, Clients, Creative, Finance, News | Tagged 2013, advertising, betc 'the bear', big dumb clients, chipotle, George Parker, guardian three little pigs, Joel Ewanick, most boring year ever, Sir Martin Sorrell, three campaign, wieden+kennedy, WPP
By Stephen Foster on April 24, 2013
What are we to make of Maurice Levy’s musings about his and Publicis Groupe’s future? Levy hosted a confab in London (significant in itself as PG is really an Anglo-Saxon company these days) at which he promised two things. The first was that he would have stepped down by 2018 (by which time he will [...]
Posted in Agencies, Analysis, Clients, Finance, Media, News | Tagged ad exchanges, akqa, digital, emerging markets, Jean-Yves Naouri, lbi, london confab, Maurice Levy, Sir Martin Sorrell, WPP
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