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WPP’s GroupM closes on half of all UK media spend

WPP’s GroupM closes on half of all UK media spend

RECMA has revealed its UK media agency billings computations for 2013 and WPP/GroupM’s Mediacom was the biggest with billings of £2.65bn followed by Dentsu’s Carat with £1.96bn and another GroupM agency Mindshare with £1.84bn. in all the big networks accounted ...

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Omnicom is up as former merger partner Publicis falls

Omnicom is up as former merger partner Publicis falls

It’s not that long ago that Omnicom and Publicis Groupe were trying to arrange a $35bn merger. Perhaps it’s just as well they failed because the two giant companies seem to occupying not just different domiciles but different universes. Publicis ...

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Guardian sells most of in-house digital agency to WPP

Guardian sells most of in-house digital agency to WPP

You wouldn’t usually see the Guardian newspaper (left) and WPP as natural bedfellows (WPP is close to Guardian-hating News Corp, handling all its UK advertising) but now, it seems, they are. WPP’s Kantar research operation has bought a majority stake ...

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An insight into what Sir Martin Sorrell really thinks

An insight into what Sir Martin Sorrell really thinks

Here’s an interesting little interview with WPP’s Sir Martin Sorrell at last week’s Cannes Lions, courtesy of The Drum. He’s talking about creativity (kitted out creatively in a Brazil football shirt signed by Pele). Maybe he’s tired – he looks ...

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WPP and Ogilvy claim Cannes 2014 network crowns

WPP and Ogilvy claim Cannes 2014 network crowns

Cannes 2014: WPP is claiming the crown as ‘holding company of the year’ at Cannes 2014 and says that its star network, Ogilvy & Mather, is the highest-scoring network for the third year in a row, beating Omnicom’s BBDO once ...

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WPP’s Millward Brown buys EffectiveBrands

WPP’s Millward Brown buys EffectiveBrands

WPP qualitative research operation Millward Brown has bought Amsterdam’s EffectiveBrands marketing consultancy to combine it with its own consultancy operation Millward Brown Optimor. The unit will now be known as Millward Brown Vermeer, the consultancy with a pearl earring presumably. ...

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Kantar buys PR monitoring firm Precise Media

Kantar buys PR monitoring firm Precise Media

WPP is still busily acquiring away and also sticking to its strategy of trying to build research operation Kantar into one of the world’s go-to information providers. Now Kantar has bought a majority stake in the UK’s Precise Media Group, ...

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