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WPP/JWT buy Aussie digital agency Webling

WPP/JWT buy Aussie digital agency Webling

WPP is continuing its policy of making smaller acquisitions – getting on for 30 or so this year – by buying a majority stake in Australian digital agency Webling Interactive. The stake has been bought on behalf of JWT. Sydney-based ...

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Coke creative follows Emirates into WPP

Coke creative follows Emirates into WPP

It’s been a good week for WPP; earlier today it announced winning Emirates’ global account out of London (to be handled by a combo of Grey and Y&R among others, under the soubriquet Team Air). Now Coca-Cola has given its ...

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SMS on what it takes to be a great CEO

SMS on what it takes to be a great CEO

Here’s Sir Martin Sorrell telling The Drum what it takes to be a good/great agency network CEO. and, not surprisingly, it’s a version of him; as he says, the big agencies are still like mini holding companies in many respects. ...

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