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Advertisers
McDonald’s rewards W+K’s creativity with the toughest brief in town
Agencies and some ad commentators often say that creativity – however it’s defined – is (finally) on the way back…
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Advertisers
British Airways gets its brand leader mojo back with Uncommon
British Airways has been playing its national institution card for as long as anyone can remember – ‘Fly the flag,’…
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Advertisers
AI lands knockout punch for Under Armour’s Anthony Joshua
Right, it’s happened, AI has taken over commercials so copywriters, art directors, directors and actors can all clear off now.…
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News
St James’s Place produces heart-warming tale despite, er, issues
UK wealth manager St James’s Place is having to return £426m to customers for over-charging so, obviously, it’s running a…
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Agencies
MediaLink’s Michael Kassan quits new owner UTA
One of adland’s most high profile fixers, Michael Kassan of MediaLink, has left United Talent Agency following a major row.…
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Agencies
BETC is WARC’s most creative agency, Ogilvy is top network
BETC Paris has been named as WARC’s most creative ad agency in the world, topping its rankings for 2024. WARC…
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Advertisers
M&C Saatchi wins Nat West share sell-off
Which won’t surprise anyone that much, M&C has been the Conservative government’s go-to agency for most big things. This time…
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