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Author Archives: Stephen Foster

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Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

Wieden+Kennedy unveils sexy Chambord TV debut

Wieden+Kennedy unveils sexy Chambord TV debut

Wieden+Kennedy London recently won the global ad account for Brown-Forman’s Chambord black raspberry liqueur and it’s gone all Frrrench for the debut campaign, ‘#becausenoreason.’ Global marketing director Alexander Sneen says: “We are excited to bring a step change to Chambord ...

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WPP’s GroupM closes on half of all UK media spend

WPP’s GroupM closes on half of all UK media spend

RECMA has revealed its UK media agency billings computations for 2013 and WPP/GroupM’s Mediacom was the biggest with billings of £2.65bn followed by Dentsu’s Carat with £1.96bn and another GroupM agency Mindshare with £1.84bn. in all the big networks accounted ...

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Omnicom is up as former merger partner Publicis falls

Omnicom is up as former merger partner Publicis falls

It’s not that long ago that Omnicom and Publicis Groupe were trying to arrange a $35bn merger. Perhaps it’s just as well they failed because the two giant companies seem to occupying not just different domiciles but different universes. Publicis ...

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Adam&Eve shows its populist side for Phones 4u

Adam&Eve shows its populist side for Phones 4u

The amazing transmogrification of DDB London under its new bosses the Adam&Eve crew continues. This new ad for Phones 4u would never have emerged from Bishop’s Bridge Road as was, DDB’s HQ and before that home to the celebrated Boase ...

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