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Author Archives: Stephen Foster

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Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

BBH bucks the trend with new online pitch

BBH bucks the trend with new online pitch

One of the enduring mysteries of ad agencies is that they don’t advertise – themselves. In the old days they could argue that cost was prohibitive – not something they told their clients of course – but, in the digital ...

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Anomaly goes back to basics for Budweiser

Anomaly goes back to basics for Budweiser

Budweiser and agency Anomaly have abandoned puppies this Super Bowl, although the ‘signature’ Clydesdale horses are still with us. And set about telling us all the things Budweiser is not, leading to the conclusion that this bit of Americana is ...

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Senior emerges as head UK honcho at Publicis

Senior emerges as head UK honcho at Publicis

Publicis Groupe’s much-heralded revamp continues apace with the news that Saatchi & Saatchi Fallon global CEO Robert Senior (left) is to head all its agencies in the UK under the new entity Publicis Communications. Senior’s new remit includes Leo Burnett, ...

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Guinness hymns ‘intolerant champion’ John Hammond

Guinness hymns ‘intolerant champion’ John Hammond

Drinks giant Diageo has been doing some funny things with its advertising of late but thank goodness it’s left Guinness alone (for now). It’s running a series about ‘ordinary people doing extraordinary things’ and next up is John Hammond, one ...

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