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Ogilvy & Mather is on a fearsome roll at the moment, displacing BBDO as the world’s most awarded network and even helping Unilever’s Dave Lewis become the new CEO of Tesco thanks to its highly successful Dove personal care campaigns. ...

So what sort of shape is Publicis Groupe in following the collapse of its mooted merger with Omnicom? Not very good it would appear from its half-year results, battered by a weak second quarter in which it showed organic growth ...

Sir John Hegarty observed the other day that TV advertising was going down the tubes. “Advertising seems to be pursuing a strategy of making a product worse to be more effective, which I find very confusing,” he said. “I’m not ...

The amazing transmogrification of DDB London under its new bosses the Adam&Eve crew continues. This new ad for Phones 4u would never have emerged from Bishop’s Bridge Road as was, DDB’s HQ and before that home to the celebrated Boase ...

There seems to be an industry buzz around payment by results (PBR) currently, with hundreds of procurement marketing professionals meeting at the ProcureCon Marketing conference to discuss this very subject, to the IPA’s recent Performance Adaptathon session, which was mainly ...

I was beginning to worry about WPP’s Sir Martin Sorrell – since Cannes he’s been strangely quiet. Did he overdo it on La Croisette? Perhaps he picked up a bug, because he certainly sounds a bit croaky in this interview ...

It isn’t so surprising that Tesco CEO Phil Clarke is stepping down after three gruesome years in charge of the giant retailer. But it is surprising that his replacement is not another retailer but Dave Lewis (left), president of Unilever’s ...

DLKW founder, and former boss of the UK government’s advertising service the COI, Mark Lund (left) is leaving the agency he helped to found after the COI to join McCann as group CEO. Lund founded agency Now with creative director ...

This is quite interesting, the first work I’m aware of since Levi’s shifted its account from Wieden+Kennedy to FCB – in this case FCB San Francisco. The account outside the US Chose Richard Pinder’s The House World Wide which has ...

The term ‘native advertising’ continues to be used as a catch-all for many different things. In a digital marketing landscape that likes pigeonholing and compartmentalising new offerings even more than the music industry does, it’s in danger of becoming as ...