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Jung von Matt’s work for Edeka, the biggest German supermarket chain, is usually worth a look – in the past we’ve had notable tearjerkers at Christmas, among others. This one for barbecues is utterly nuts. Seems to work for Edeka ...

London agency BMB has been appointed to handle the Campaign to End Loneliness account, a new one on me but they’re supposed to be spending £4m this year and next. Can you really end loneliness? Isn’t it a (disagreeable) part ...

Japanese beauty company Shiseido is launching a new range Waso (or WASO, still sounds funny although it’s based on a Japanese philosophy it seems), aimed at those pesky millennials. So Wieden+Kennedy Tokyo along with directing collective Dvein and production company ...

Is the Always #LikeAGirl campaign from Leo Burnett for Procter & Gamble running out of steam? It’s won plaudits all over the world although it’s one of those things that’s hard to criticise publicly – the equivalent of kicking a ...

Families come in all shapes and sizes these days we know – weekend dads, two dads etc – but it’s still brave to put this aspect of life centre stage. Which is what McCain and agency adam&eve/DDB do here. Then ...

McDonald’s, which moved its massive US ad account into DDB’s new We Are Unlimited operation last year, has given Leo Burnett London a big vote of confidence by appointing it to handle its global sports sponsorship activity. McDonald’s recently ended ...

OtterBox makes protective smartphone cases and its ad property is retired quarterback Peyton Manning. Handy as the NFL season is about to start. The first rule of gridiron (do they still call it that?) is protect the quarterback from those ...

Who invented contracts? Some ancient Greek perhaps who should be the patron saint of lawyers despite his heathen ways. New research from the World Federation of Advertisers (WFA), which represents most big advertisers, show they’re busily rewriting contracts with their ...

Oh no, not another betting ad.. Here another for kwiff, an app that may improve the odds, from Droga5. Droga5 ECD David Kolbusz, who’s beginning to make waves in London since he came on board from Wieden+Kennedy New York, says: ...

Launching a new product is a big deal. Every launch, however well researched and planned, has the potential to bomb. In an unpredictable world, fraught with risk and uncertainty, pushing the boundaries on innovation and creativity might feel risky and ...