Samsung reported to be reviewing global adspend

Samsung reported to be reviewing global adspend

Campaign reports that Samsung has put its global creative and media accounts up for review, which hardly comes as a great surprise as the Korean tech giant spends billions worldwide on marketing, $3bn alone on PR according to some accounts. ...

Read More »

Will UK tax problems foil Omnicom/Publicis merger?

Will UK tax problems foil Omnicom/Publicis merger?

We’ve all been assuming that the Omnicom/Publicis merger will sail through, eventually, once the pesky Chinese regulators (who held up the Dentsu/Aegis deal) finally say OK. Alas this isn’t the only problem for Omnicom boss John Wren (left) and French ...

Read More »
Scroll To Top