By Stephen Foster on February 2, 2012
The numbers for Facebook’s forthcoming IPO (share offer) are truly staggering: the offer of a tiny tranche of stock could raise $10bn, the company might be valued at around $100bn and founder Mark Zuckerberg (pictured) will be worth around $27bn, making him one of the richest people in the world. And the company only started [...]
Posted in Clients, Finance, Media, News | Tagged advertising, AOL, apple, entertainment brands, facebook ipo, games developers, google, Mark Zuckerberg, payment revenue, valuation, yahoo
By Stephen Foster on February 1, 2012
Lord Bell (Tim Bell as was) and Piers Pottinger are reported to be organising a management buy-out of Bell Pottinger, the PR company they founded in 1989 when Bell left ad agency Lowe Howard-Spink (& Bell). Bell Pottinger, currently owned by Chime Communications, the marcoms company Bell heads, is one of the UK’s biggest PR [...]
Posted in Agencies, Finance, News, PR | Tagged Bell Pottinger, Burson-Marsteller, chime, fast track vccp, Hill & Knowlton, Lord Bell, lowe howard-spink & bell, management buyout, Piers Pottinger, PR, Sir Martin Sorrell, WPP
By Stephen Foster on January 26, 2012
Brand Branson is more elastic than the knickers worn by Virgin Atlantic female cabin staff – some of whom seem to make an appearance in this ad for Sir Richard’s latest wheeze, Virgin Bingo. And this ‘come and get it’ bingo ad is from the new owner of Northern Rock, a fine old UK building [...]
Posted in Clients, Creative, Finance, News | Tagged elastic brand, female cabin staff, knickers, northern rock, Sir Richard Branson, virgin atlantic, virgin money
By Stephen Foster on January 26, 2012
It’s pretty hard to think of any UK company that’s been as deep in the mire as News International, the News Corporation-owned company that published the recently-extinguished phone-hacking News of the World. But News is reviewing its £28m account according to Campaign, suggesting that the ever-combative company has decided that sitting in the corner and [...]
Posted in Agencies, Clients, Finance, Media, News, Politics, PR | Tagged ad agency review, CHI, engine group, Mazher Mahmood, mindshare, news of the world replacement, phone hacking, Rupert Murdoch, Sun, sunday mirror, Sunday Times, the sun on sunday, the times, trinity mirror, wcrs
By Angie Dean on January 26, 2012
The rise of energy drink Red Bull is, in its way, as remarkable a marketing tale as that of Apple, now once again vying with Exxon to be the world’s biggest company and sitting on a staggering $96bn of cash. This is a new Red Bull film plugging its Signature Series action sports series on [...]
Posted in Clients, Creative, Finance, Media, News | Tagged action sports, apple, nbc, other films, red bull, Scott Duncan, signature series, spontaneous
By Stephen Foster on January 25, 2012
For years now Carat owner Aegis has been seen as a tasty item on the menu for one of the acquisitive marcoms companies, possibly as one to be divided up between them as WPP for example, which owns MediaCom, Mindshare and MEC under its GroupM banner, would be prevented from buying the whole lot. Or [...]
Posted in Agencies, Clients, Finance, Media, News | Tagged aegism carat, general motors, ipsos, isobar, Jerry Buhlmann, Joel Ewanick, Luis Di Como, Mark Craze, mec, mediacom, mindshare, omd, publicis groupe, Robert Lerwill, starcom, Stuart Smith, synovate, unilever, Vincent Bollore, vizeum
By Staff on January 23, 2012
Stricken Canadian mobile company Research in Motion (RIM) which makes BlackBerry has dumped its two joint chairmen and CEOs Mike Lazaridis and Jim Balsillie and replaced them with COO Thorsten Heins (pictured) who joined from Siemens in 2007. Heins’ job is doubtless to get some of Blackberry’s long-promised new products off the production line but [...]
Posted in Clients, Finance, News | Tagged Amazon, amv/bbdo, android, apple, BlackBerry, canada, chief marketing officer, corporate market, emails, global ad agency, Jim Balsillie, Microsoft, Mike Lazaridis, new operating system, omnicom, playbook tablet, research in motion, samsung, Thorsten Heins
By Stephen Foster on January 20, 2012
It’s tough in the tech market these days and not just for the likes Yahoo, whose founder Jerry Yang departed this week, and BlackBerry owner RIM which is believed to be seeking a rescue from Samsung. Now even the mighty Google has shocked Wall Street investors by reporting an eight per cent decline in its [...]
Posted in Clients, Finance, Media, News | Tagged big bets, BlackBerry, cost increase, cost per click, display ads, google, Jerry Yang, Larry Page, rim, samsung, wall street, yahoo
By Stuart Smith on January 20, 2012
British Airways may not be the brand it was when the Saatchi brothers landed Manhattan at Heathrow nearly 30 year ago. But as national flag carrier, it still packs a punch: it’s still the largest UK airline based on fleet size, number of international flights and international destinations. What’s more, as a founder member of [...]
Posted in Clients, Finance, News, Politics | Tagged BA, boris island, british airways, David Cameron, heathrow, iag, iberia, landing slots, new london airport, thames estuary, Willie Walsh
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