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Who’d want to be Cadillac’s creative agency?

Who’d want to be Cadillac’s creative agency?

General Motors wants to make Cadillac a big global luxury car brand so it’s dumping Lowe Campbell-Ewald (and its 500 employees in Detroit) and moving to Publicis Worldwide. Because Publicis is good at luxury brands it seems, although packaging Cadillac ...

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Dentsu Aegis snaps up social media agency Tempero

Dentsu Aegis snaps up social media agency Tempero

Dentsu Aegis Network has bought Tempero, a UK-based social media management agency. Tempero’s business will become the European arm of ICUC – Dentsu Aegis Network’s existing social media agency. Founded in 2003, Tempero is a full-service social media management agency ...

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