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W+K brings Iceland to the UK for Arla’s Skyr

W+K brings Iceland to the UK for Arla’s Skyr

Wasn’t there once a big supermarket yogurt brand called Ski? Maybe there still is.. Anyway there’s a new contender -Skyr from Arla Foods – hailing from Iceland, whence, it seems, it’s been powering the hardy locals for 1000 years. It ...

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Wieden+Kennedy shows comedy skills for Trebor

Wieden+Kennedy shows comedy skills for Trebor

New work is gushing out of Wieden+Kennedy London – is this what happens when you lose a certain large retailer? – and the latest is its debut for Mondelez’s Trebor Soft Mints. Standard Trebors (in case you’ve never tried them) ...

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m/SIX bursts on to pitch list for £100m Tesco media

m/SIX bursts on to pitch list for £100m Tesco media

Our spies in and around Tesco – of whom there are a surprising number – report that The&Partnership’s m/SIX media agency has found its way on to the Tesco media pitch list, up against incumbent Initiative and GroupM’s MediaCom. The&Partnership ...

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JWT produces a monster for Shell’s Nitro+

JWT produces a monster for Shell’s Nitro+

Back in the day drivers used to shovel all sorts of unguents into their motors to try to improve performance. Shell and agency J. Walter Thompson (which we’re supposed to call it these days) are turning back the clock with ...

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