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Tag Archives: wieden+kennedy

W+K succumbs to preachiness for Chobani

Oh dear, it looks as though Chobani (a yogurt) and agency Wieden+Kennedy in the US have succumbed to “brands making the world a better place” in a new campaign ‘Believe in Food.’ Well don’t we all, when we’re hungry. It’s ...

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Has Wieden+Kennedy bottled organic milk for Arla?

Wieden+Kennedy seems to be producing more telly than anyone these days, maybe because some big clients seem to be sharing it out among their multifarious agencies – not always to happy effect. They’re not ads as much as notifications. Organic ...

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Brash and colourful W+K unveils more wonders for Finish

Key to the revival of Wieden+Kennedy in London has been the success of its long-running campaign for RB’s Finish (long-running by contemporary standards anyway) and it’s back with a trademark vigorous and colourful new instalment. Actually makes leftovers look quite ...

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Nike’s new ad wades into equality debate – but will that change ever come?

We know it already, 2017’s going to be the year of ‘political’ ads from brands (thanks Donald) and here’s a biggie: star-studded ‘Equality’ from Nike by Wieden+Kennedy which aired at the Grammys on Sunday. Soundtrack is Sam Cook’s ‘Change is ...

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