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Tag Archives: wieden+kennedy

Wieden+Kennedy’s Neil Christie: best ads of 2016

Not sure if these are the ‘best’ of the year, but the three that come to mind as grabbing my attention and holding it are: Virgin Media – Be the Fastest Hostelworld – In Da Hostel And the Tate press ...

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W+K produces a fortifying thirty seconds for Arla

Arla Protein is a yogurt-style product but it’s made from quark milk so it has less sugar and stuff – therefore it’s better for gym monkeys and the like trying to fortify their muscles. Think that’s the case anyway. As ...

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Wieden+Kennedy unveils new stakeholder structure

Wieden+Kennedy, now 35 years old and still independent, is changing from a nine partner structure to a shareholder one, with 24 people as what it calls rather vaguely “stakeholders.” This is not a legal term the agency says firmly. Among ...

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Burnett reappears for Co-op as store ad wars crank up

The Co-op reappointed Leo Burnett to its account following a pitch and here’s the first new campaign, plugging fairtrade products but without lots of shots of gloomy-looking South American farmers. In fact it’s perkier all round than the agency’s previous ...

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Foodmeisters W+K get down and dirty for Lurpak

Wieden+Kennedy has done its best to revive the food porn formula for Lurpack and it’s back again, advising cooks across the nation to “strap on your aprons and reach for the Lurpak.” This time by taking a pot shot at ...

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W+K returns with more TK Maxx ‘Ridiculous Possibilities’

Wieden+Kennedy is back with more ‘Ridiculous Possibilities’ for discount fashion chain TK Maxx, this time the lure of a designer biker jacket. Not vintage maybe, but a proper campaign for what looked like a very tricky client. One wonders if ...

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