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Wieden HQ exhumes Colonel Sanders for KFC debut

Wieden HQ exhumes Colonel Sanders for KFC debut

Wieden+Kennedy Portland has won the whopper Kentucky Fried Chicken account and, as you’d expect, has departed from the usual fast food menu – sort of. It’s KFC’s 75th anniversary so the agency has decided to bring back the world’s most ...

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W+K HQ produces Disney-style winner for Coke

W+K HQ produces Disney-style winner for Coke

Wieden+Kennedy HQ in Portland seems to have recovered its best form after a period where every winner – and there were plenty of them – seemed to be followed by, if not a bummer, less than the best. Here’s a ...

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W+K ‘builds a feeling’ for Honda’s souped-up Civic

W+K ‘builds a feeling’ for Honda’s souped-up Civic

Wieden+Kennedy London is continuing its quest to put more ‘vroom’ into Honda’s Civic, this time by telling us that “the most powerful thing you can build is a feeling.” Cue car-building, butterflies (chaos theory?) and some vroom. Beautifully done, as ...

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Wieden+Kennedy shows comedy skills for Trebor

Wieden+Kennedy shows comedy skills for Trebor

New work is gushing out of Wieden+Kennedy London – is this what happens when you lose a certain large retailer? – and the latest is its debut for Mondelez’s Trebor Soft Mints. Standard Trebors (in case you’ve never tried them) ...

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W+K cranks up food porn thrills for Lurpak

W+K cranks up food porn thrills for Lurpak

Wieden+Kennedy London is back with its own spin on food porn for Arla’s Lurpak, this time for Lurpak Spreadable. Not sure that I find all this excitement for Lurpak wholly convincing but, when you look at the mostly pathetic offerings ...

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Wieden+Kennedy turns up the speed for Honda

Wieden+Kennedy turns up the speed for Honda

Over the years Wieden+Kennedy London has toiled manfully to make Honda cars whizzy, to be somewhat confounded by the Japanese company’s sluggish performance in the new model stakes. But it does have a number of launches this year including the ...

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W+K’s happy solution to Coke’s #MakeItHappy

W+K’s happy solution to Coke’s #MakeItHappy

We wondered about this Super Bowl spot – Coca-Cola trying to rid the internet of hate with #MakeItHappy, courtesy of Wieden+Kennedy. I suppose we’ll just have to wait and see if it actually works. Could hardly have been done better ...

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Wieden+Kennedy lays its cards on the table for Three

Wieden+Kennedy lays its cards on the table for Three

UK phone operator Three’s ‘same price phone calls from abroad’ offer is a good one and agency Wieden+Kennedy has flogged it to the masses with a certain brio. Now it’s adding Spain, still the biggest overseas holiday destination for the ...

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