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Starcom adds US Kraft Heinz to global Visa media win

Starcom adds US Kraft Heinz to global Visa media win

Publicis Groupe’s Starcom, which many commentators thought was destined to be the big loser in the current $20bn+ round of media reviews (including, um, us) has come out fighting, adding the $600m or so merged Kraft Heinz North American account ...

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Sapient rides to the rescue of Publicis Groupe

Sapient rides to the rescue of Publicis Groupe

Big deals can make or break even the biggest companies and Publicis Groupe boss Maurice Levy seems to have struck gold with his $3.7bn acquisition of Sapient earlier this year. While the French-owned marcoms giant has just posted disappointing organic ...

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Embattled Starcom pulls out of $1bn GSK media review

Embattled Starcom pulls out of $1bn GSK media review

The spate of global media reviews is an unfolding nightmare for Publcis Groupe’s media agencies, especially its main US player Starcom Mediavest. With between $20-30bn of global media up for review Starcom is defending all or a slice of many ...

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BBH boosts US digital offer with Domani buy

BBH boosts US digital offer with Domani buy

I see that BBH has bought Brooklyn digital agency Domani and installed Domani founder Jonathan Hills as head of digital in its New York office. BBH is now wholly owned by Publicis Groupe and it must be heartening for the ...

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Publicis Groupe tightens its belt with pay freeze

Publicis Groupe tightens its belt with pay freeze

Is Maurice Levy’s Publicis Groupe suffering a nasty dose of indigestion? Agency Spy in the US reports that Publicis has imposed a pay freeze - on all its staff, presumably, all 62000 of them – as it grapples with almost ...

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Apres moi c’est une equipe says Publicis’ Levy

Apres moi c’est une equipe says Publicis’ Levy

The odd nugget has emerged from Advertising Week Europe (did anyone learn anything of note from a be-purpled Robin Wight talking to Katie Price about branding?), in this case from the ever-reliable Maurice Levy. The 73-year old Publicis Groupe boss ...

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