Tag Archives: legal

Reed Smith LLP: how brands are using NFTs to support charitable giving

By Stacy Marcus and Emily Faro. An increasing number of brands are embracing NFTs as a way to support global campaigns and marketing efforts. In addition, brands are increasingly engaging in creative collaborations with digital artists and charitable organizations. Last ...

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Reed Smith: the future of advertising – is it the metaverse?

By Stacy Marcus and Deborah Bessner. The metaverse presents tremendous opportunities for brand and advertising growth, with brands ranging from Balenciaga to Microsoft and the NBA dipping their toes in the metaverse pool through NFTs, virtual worlds, and sponsorships. But ...

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