Tag Archives: id comms

Tom Denford and Stef White from ID Comms: the power of media to do good

On this week’s #MediaSnack Tom and head of operations Stef White devote the Christmas episode to sharing the amazing story of Population Media Center (PMC), an NGO that we work with at ID Comms. PMC is a truly amazing organisation, ...

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David Indo from ID Comms: why we need to talk about programmatic

This week’s #MediaSnack is all about data strategies, viewability, ad fraud and key client watch-outs when it comes to programmatic. David is joined by one of the most experienced people in ad:tech – Wayne Blodwell. For the last couple of ...

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Tom Denford and David Indo from ID Comms: Facebook’s growing pains

On this week’s #MediaSnack Tom and David focus on Facebook. From its stunning growth to fake news, issues over measurement inaccuracies and the closing of their troubled ad-serving business, the company has had a bumpy few months The company has ...

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Tom Denford and David Indo from ID Comms: who are the world’s best CMOs?

On this week’s #MediaSnack Tom and David celebrate an epic list of the 50 Most Innovative CMOs In The World written by Lara O’Reilly at Business Insider. Tom was part of the small advisory board that helped identify the world’s ...

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Tom Denford and David Indo from ID Comms: Trump vs WPP’s Gotlieb

On this week’s #MediaSnack Tom and David consider the impact of Donald Trump’s election as President on the advertising business. Armed with some very punctual research from Brian Wieser, analyst from Pivotal Research Group, they highlight the impact of potential ...

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Tom Denford and David Indo from ID Comms: the agency leadership crisis

On #MediaSnack this week Tom and David discuss low morale at agencies, both creative and media. They highlight the fact a recent survey of US agency workers by Campaign are suffering from declining morale. The most worrying aspect is that ...

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