Tag Archives: Heston Blumenthal

Famous British actor and hell raiser Peter O’Toole (of Lawrence of Arabia fame) died last week, which is a great source of regret. My friend and sometime colleague George Parker recalls an occasion when he joined a poker school consisting ...

Yikes! Upmarket UK grocer Waitrose (presumably with some advice from newish agency BBH) has decided to dispense with the services of spokesperson celebrity chef (well, cook) Delia Smith, citing Delia’s busy schedule. This is akin to the Royal Family having ...

BBH and main retail client Waitrose may have imposed their own self-denying ordinance this Christmas – preferring to expend Delia Smith and Heston Blumenthal on a charity pitch – but it’s wheeled out the fizz (non-vintage definitely) and christmas pudding ...

Well here’s a funny thing. Waitrose, owned by John Lewis, has decided to axe its expected all-singing-and-dancing Christmas ad in favour of donating an extra £600,000 to charity, which it claims it will save on production costs. Although it still ...

Kraft is limbering up in preparation to splitting the company between food and snacks (Cadbury etc) and it’s spending around $50m trying to persuade Americans to start cooking, of all things. Using Kraft products naturally. The campaign from Mcgarrybowen is ...

Upmarket grocer Waitrose may be arguably Britain’s most successful retailer at the moment but it’s made a right hash of its advertising arrangements recently, first departing MCBD/Dare to follow creatives Ken Hoggins and Jeremy Carr to Mark Lund’s new start-up ...

Or the other way round off of course. Are the public still convinced by celebrity chefs endorsing supermarket brands (when the chefs all secretly shop at Borough Market, Selfridges or Waitrose)? Jamie Oliver, who’s quitting Sainsbury’s after 11 years (or ...

He spreads himself a little thinly these days does old Marco Pierre White, the one-time enfant terrible of the British kitchen. Once renowned for his brilliant food and ferocious temper he’s now mostly famous for his ferocious temper and wide ...

After deliberat how to get your ex back ely taking a “late-adopter” approach to this new-fangled thing called social media, grocer to the middle-classes Waitrose clearly reckons it won’t frighten off its customers by moving up a gear or two ...