The Guardian newspaper is a pillar of the British liberal establishment and a worldwide force after its role in exposing phone hacking at Rupert Murdoch’s British newspapers and hosting Edward Snowden’s revelations of industrial-scale US government cyber-snooping. Unfortunately it’s not ...
Read More »Press campaigner Hugh Grant plugs Guardian and Observer ‘we own the weekend’ platform
It’s a neat idea by the Guardian Media Group and agency BBH to sign up press campaigner (and actor, of course) Hugh Grant to plug its new ‘we own the weekend’ platform, the first time I can recall that the ...
Read More »Guardian looks for a buyer for paidContent websites
This is a funny one: Guardian newspaper owner Guardian News & Media is trying hard to expand in the US but, in the process, is trying to sell ContentNext Media, publisher of the PaidContent and mocoNews tech sites, both of ...
Read More »Easyjet rolls out £50m mega-campaign – well it’s certainly different to British Airways
Which is presumably one of the things new agency VCCP was aiming for. Although it wouldn’t have known what the new BA campaign from Bartle Bogle Hegarty was going to look like it was a safe bet it wouldn’t take ...
Read More »We’re all talking about BA’s air wars but the focus is on easyJet as Sir Stelios takes to the air again
I have been quite surprised at the debate sparked by the new British Airways campaign and the reaction I’ve had already to my previous comments on the work. There is a clear division of quite strong opinion; one camp is ...
Read More »After the phone hacking scandal we know we need the Guardian – but where’s the money coming from?
Without the UK’s Guardian newspaper we would probably never have learned the full story about phone hacking at Rupert Murdoch’s News of the World (although the New York Times has also done some fine work). In the UK anyway the ...
Read More »Guardian plans radical relaunch as an evening paper (but still produced in the morning)
And if that sounds Double Dutch it’s probably because it is. New Guardian Media Group CEO Andrew Miller has announced that he is to cut £25m of print costs as the perennially loss-making paper faces the prospect of running out ...
Read More »The Guardian is going down the tubes – how can such a great brand be so unsuccessful?
The deckchairs on the Titanic, aka Guardian Media Group, were reshuffled again today with managing director Tim Brooks, in years gone by one of the founders of Media Week, being made redundant. This is presumably part of new CEO Andrew ...
Read More »Lebedev launches non-free version of Metro, Guardian eyes Auto Trader sale
You have to hand it to former KGB man Alxander Lebedev, the newish owner of the Independent and London Evening Standard, as he seems determined to show that there’s life in newspapers yet. Now he’s launching what amounts to a ...
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