Tag Archives: chicago

What’s in an agency name? Used to be a load of initials of course, at one time there was a London agency called Beverley Fowler Maslin Oxlade & Starkey (lots of initials, obviously) and then, I think, they added Jenns ...

38 year-old Carter Murray (left), a Brit who made his name in Europe with Leo Burnett and Publicis, is leaving his job as head of Y&R’s North American operations to take over from Laurence Boschetto as head of Interpublic’s troubled ...

When you see these things you always wonder who’s idea it was. Were the staff of DraftFCB South Africa dragooned into warbling “Life’s a happy song when you’re building favourite brands all year long” or was it a communal, or ...

WPP has unveiled its new agency – called Cavalry – set up specifically to handle new Client Coors. The agency will be based in Chicago and, initially at least, work solely on digital and traditional advertising for $170m Coors and ...

Digital out of home (as they call it, rather clumsily) has been the next big thing for a long time but it finally seems to be arriving as a creative medium. The latest manifestation features posters as entertainment judging from ...

Well not quite but the coffee giant has announced it is going to expand its move into selling wine, beer and ‘premium’ food to Atlanta and Southern California after a quiet trial on its home turf of Seattle and Portland. ...

Bud Light, America’s biggest beer brand, has appointed all-conquering Mcgarrybowen’s Chicago office to handle its $300m account after splitting with long-time agency DDB in October. Dentsu-owned Mcgarrybowen, headed by 72 year-old John McGarry, a former Y&R veteran, will be the ...

Publicis Groupe may be waiting anxiously to find out if it’s about to lose a huge slice of General Motors’ $3bn media account but, if it is, it’s just received a hefty slice of compensation with the award of wireless ...

Marc Modesto, the senior DraftFCB manager whose enforced departure from the agency seems to have triggered the disastrous loss of the $1bn SC Johnson account for the Interpublic-owned agency, has resurfaced as president of the Chicago office of Pittsburgh-based agency ...