And today’s new agency from WPP is 171 Worldwide for HTC – with Robert Downey Jnr

August 14, 2013 Comments Off on And today’s new agency from WPP is 171 Worldwide for HTC – with Robert Downey Jnr

WPP is becoming more like a department store than a holding company: what sort of agency would you like Mr Client? A big one that produces average stuff everywhere (Team Detroit for Ford) or something a bit more fashionable? One ...

Bud Light Platinum joins the rush to celeb client creative directors with Justin Timberlake deal

February 11, 2013 Comments Off on Bud Light Platinum joins the rush to celeb client creative directors with Justin Timberlake deal

Brand owners seem to be becoming more and more like lemmings these days (they always were, of course) and the latest trend is to make the star of your ads (or just somebody famous) your ‘creative director.’ These bods used ...

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Tag Archives: BlackBerry

And today’s new agency from WPP is 171 Worldwide for HTC – with Robert Downey Jnr

Bud Light Platinum joins the rush to celeb client creative directors with Justin Timberlake deal

WPP joins Biden-supported Media Freedom Cohort

Tesco reshapes logo for Easter “giveaway”

Marianne McKenzie Yallop: if data is the new oil, why are marketers so willing to give theirs up?