ITV has taken the rather brave step of appointing Sir Peter Bazalgette (below) as its new non-executive chairman, taking over from Archie Norman who oversaw the revival of the channel alongside CEO Adam Crozier. Bazalgette is well qualified: he sits ...
Read More »WPP’s GroupM will still advertise on the UK’s Channel 4 – whether they agree a new deal or not
Various commentators are still getting exciting about the supposedly imminent pulling of about £200m of WPP-owned GroupM business from UK terrestrial broadcaster Channel 4 as the two parties have failed to reach agreement on a 2013 deal. The argument, as ...
Read More »GroupM spat with Channel 4 could backfire on WPP as well as hurt publicly-owned broadcaster
WPP’s GroupM, in effect the controller of its various media agencies, is threatening to pull around £200m of ads from UK broadcaster Channel 4 (27 per cent of the total) if the publicly-owned broadcaster won’t agree to revised (lower presumably) ...
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