Tag Archives: Accenture Interactoive

Accenture challenges Sorrell’s S4C and agency production houses with CreativeDrive acquisition

Accenture Interactive seems to be venturing onto MediaMonks territory with the acquisition of Creative Drive, described as a “global, tech-driven content production company that simplifies, automates and scales the creative asset production process.” Terms are undisclosed. Digital production company MediaMonks ...

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