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IPA Census shows dramatic decline in creative jobs
Creative agencies are in danger of becomking an endangered species as the ad world reorganises under the likes of Omnicom…
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Warburtons shows value of staying power
Here’s the kind of epic you don’t usually come across in February – Billy Faithfull’s Joyful and Triumphant for Jonathan…
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BBH gets a new look
“When the world zigs, zag” said Messrs Bartle, Bogle and Hegarty when they launched their remarkable ad agency in 1982.…
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Mini goes global – leaving the brand behind
BMW’s Mini is launching its first global campaign (from Jung von Matt and a cast of thousands including Dentsu and…
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It’s to be WPP Creative at last – although brands remain
WPP is finally biting the bullet and bringing its three main creative agency brands under one banner – WPP Creative.…
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Sabrina’s Pringles man lacks staying power
Was there a big budget at the Super Bowl that didn’t require a celeb? (Yes, Anthropic but there weren’t many.)…
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MAA Ad of the Week: Anthropic from Mother
It’s a long time since an ad campaign caused as much of a stink as this: Mother’s rather understated Super…
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Essity win shows AMV BBDO on the move
Is AMV BBDO in the UK starting to motor at last? The Omnicom shop was the UK’s biggest agency by…
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Watch out, there’s an AI ad about – Mother’s Super Bowl warning from Anthropic
Ads are coming to AI, Lord help us, but Anthropic’s first Super Bowl campaign for its Claude contender assures us…
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