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Omnicom chief outlines cost savings as merger with IPG approaches
Omnicom has posted reported organic growth of 5.2% for Q4 and full year 2024, pretty respectable although behind Publicis Groupe…
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Ad Tech
YouTube now world’s ‘most used’ media platform says new research
Media intelligence company Meltwater and We Are Social have released Digital 2025 looking at trends in the market. Key highlights…
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Knorr tries sexy with Ann Summers
Here’s one of the more unlikely product couplings: couples who feel like coupling on Valentine’s Day (February 14) can prepare…
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New survey paints grim picture of pitch-obsessed, stressed UK ad agencies
The Great Pitch Company’s latest annual poll measuring pitching and business development practice in the UK is out and a…
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Publicis wins Santander global creative and media
Publicis has landed another giant account: Santander’s global creative and media. The business was handled in the UK (which Santander…
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Direct Line goes to VCCP
The VCCP new business machine seems to be clicking into top gear: now it’s landed insurer Direct Line Group in…
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News
BBH replaces Helen Rhodes. New ECD is Felipe Serradourada Guimaraes
Felipe Serradourada Guimaraes has been swiftly promoted to executive creative director at BBH London to replace Helen Rhodes, who was…
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The Corner wins more from Treasury Wines
Independent London agency the Corner has won a second brand, Matua, from Treasury Wine Estates. It already handles Squealing Pig.…
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News
Irn-Bru departs Leith for Lucky Generals
Iconic Scottish soft drink Irn-Bru has departed Scotland’s Leith agency after 30 years and moved to Lucky Generals. Lucky Generals…
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