Burberry goes its own way in ads under in-house CCO Riccardo Tisci and here’s another striking effort, this time with four-director outfit Megaforce and Riff Raff.
Plonking four models in a seemingly unremarkable field may seem a stretch for two minutes plus of film but…
“How did they do that?’ is a smart way to keep your audience engaged, and book a long shelf life for the ad.
If this is in-housing, let’s have more of it.
MAA creative scale: 9.5.