US ad creative Matthew Branning and film director Björn Rühmann have dramatised their concerns about low voter turnout in increasingly close US elections with a new film – ‘Voices’ – showing the consequences of not voting.
The US max is 58% it seems, compared to 70-80% in many other countries. The imminent presidential election sharpens the focus on this as many people seem frightened of appearing at the polls. The duo say this is non-party political.
Not entirely sure about that. November 3 is going to be exciting – and nerve-wracking.