MoneySupermarket’s bull poses no threat to a china shop

Engine’s “Get Money Calm” campaign gets better every time. In this fourth instalment, an enormous bull shows us how to keep cool in challenging times.

A china shop, a chaotic kids’ party, a storm at sea or an asteroid crashing to earth — nothing can phase the prize bull.

MoneySuperMarket has also launched new tools and experiences to help customers save money, and is investing in TV, OOH, radio, social, digital and CRM. Which should all help Engine to keep calm in the current crisis.

MAA creative scale: 7.5

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About Emma Hall

Emma Hall
Emma Hall is the former London Editor of Ad Age, where she covered European marketing advertising, digital and media stories. She has written for newspapers including the Financial Times, The Guardian, The Times and the Telegraph, and was previously a section editor at Campaign. Emma started her career in New York as a researcher for a biography of Keith Richards.

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