Charity GambleAware is doing its noble best to turn back the poisonous tide of betting on football although it has its hands full faced with a supine UK government, greedy broadcasters, ex-players and clubs for sale and the bookies – with their eager handmaidens numerous ad agencies.
Agency And Rising is on the GambleAware team here, with a nice film suggesting that it’s about time we had our ball back.
Seems to be an ad from a distant planet with football on the streets but makes its point.
MAA creative scale: 8.