Anomaly LA takes Allbirds on a bizarre round trip

We had a slew of very good ads in October (see below, slew doesn’t sound very nice but it’s fine) and here’s another campaign to kick things off in November, trendy sustainable shoe company Allbirds from Anomaly LA. Allbirds are made from sheep, trees and other sustainable things.

Thought for a minute the ones in the first film were made from sheep skin but they’re not.

Quirky and engaging. Dunno why they chose an Aussie-style V/O but that works too.

MAA creative scale: 9 (another one!)

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

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