Aretha Franklin lit up some ads too

Queen of soul Aretha Franklin (for once such an epithet is more than deserved) has died at 76. She appeared and sang in a few ads over the years including both Coke and Pepsi.

Here’s less than thirty seconds of the voice for Pepsi (with a brief cameo) but you can hear why she’s irreplaceable.

Pretty good ad too.

Here’s the real deal.

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aretha franklin

About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

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