Creative Spirit is an Australian non-profit that aims to find jobs in creative companies for people who are different: that is, have disabilities.
It’s launching in the US and has signed up some of the great and good (and good sports) of US advertising for the cause including including Fallon Minneapolis CCO Jeff Kling, Deutsch’s Pete Favat, Barton F. Graf’s Jeff Benjamin and Joan Creative founder Jamie Robinson in a campaign by Publicis and production house Independent Media. ‘The Pitch’ shows young people with disabilities pitching alongside agencies (who think they know it all, of course) to Creative Spirit.
Here’s the Omnibus film.
Fallon’s Kling says: “I’ve never been reached so instantly and deeply by anyone in our professional sphere. It’s easy to see how the Creative Spirit candidates would lift our environments and improve our output.”
Uplifting stuff. Let’s hope it works.
Score? Well we’re batting for them so let’s say – 8.