Here’s a brilliant Valentine’s Day themed campaign, ‘Give your heart,‘ for Heart Transplant UK from Dare, featuring a young lady who actually needs a real heart rather than an expensive dinner and a bunch of flowers.
Trouble is, we don’t donate our hearts and other organs in advance of our regrettable demises.
I keep meaning to do it – which would, at least, prove I’ve got one (heart that is), although this has occasionally been disputed by unreasonable sceptics.
Great stuff. MAA creative scale: 7